The protest against meat eating may turn out to be one of the most significant movements of our age. This book argues that vegetarians and vegans are not only protestors, but also moral pioneers. In terms of our relations with animals, it is difficult to think of a more urgent moral problem than the fate of billions of animals killed every year for human consumption. This book will be of interest to human geographers in the fields of animal-studies, and food consumption, and will appeal to animal protectionists, environmentalists, and humanitarians.